Program Producers of all formats and company size are using RadioLinx to increase their affiliate station rosters and secure new clients.
Case Study #1- National Talk Show Re-launch
RadioLinx was hired to represent a well-know national talk host whose current radio network had ceased operation. Armed with a strong selling message and newly created RadioLinx marketing material, we were able to successfully secure new affiliates for this daily talk show in San Diego, San Francisco, Seattle, Sacramento, San Luis Obispo CA, Miami, Minneapolis, and others in just 30 days-time.
Case Study #2- Build Station Roster
RadioLinx Broadcast Marketing was contracted by a successful radio and television personality to increase station affiliation for a weekly program. RadioLinx re-tooled the show's marketing material and developed a revised affiliate sales approach. Within the first year, RadioLinx increased the program's affiliate roster by 12%.
Case Study #3- New Show Launch
RadioLinx Broadcast Marketing was hired to represent two different radio programs provided by the same producer and host. After some initial feedback procured by RadioLinx from broadcasters, RadioLinx was quickly able to identify a favorable response for one program over the other and devise a strategy designed to showcase the stronger of the two. Beginning with only one flagship radio station, the strategy continues to secure new radio affiliates on a regular basis.
Case Study #4- Vendor Representation
RadioLinx successfully increased annual revenues for a client boutique telemarketing firm adding several hundred thousand dollars in new business revenue over a multi-year period. We identified fresh prospects and secured new customers for this firm in markets such as Detroit, Washington DC, Kansas City, San Francisco, Fresno, Dallas, and others.
Case Study #5- New Show Launch
RadioLinx was invited to represent a new start-up music intensive radio program. We produced the marketing material and assisted with development of the program's structure, format clock, and delivery system. Once ready for launch, the program quickly generated interest while securing a top 100 market as the program's first affiliate.
Case Study #6- Sample Affiliates RadioLinx has successfully secured affiliates for newly launched programs in markets such as Albuquerque, Portland, Tulsa, Reno, and more. Clients on our roster with a more mature programming brand have been received well in markets like Los Angeles,
San Francisco, Miami, Minneapolis, and others. This interactive map shows a sample ofsome of the stations RadioLinx has secured for client programs.