RadioLinx was hired to represent a well-known national talk host whose current radio network had ceased operation. Armed with a strong selling message and newly created marketing material, RadioLinx was able to successfully secure new affiliates for this daily talk show in San Diego, San Francisco, Eureka CA, Seattle, Sacramento, San Luis Obispo CA, Miami, and Minneapolis in just 30 days-time.
Case Study #2- Show Representation
RadioLinx was contracted by a successful radio and television personality to increase station affiliation for a weekly radio program. RadioLinx re-tooled the show’s marketing material and developed a revised affiliate sales approach. Within the first year, RadioLinx increased the program’s affiliate roster by 12%.
Case Study #3- New Show Launch
RadioLinx was hired to represent two different radio programs provided by the same producer and host. After some initial feedback from the radio industry, RadioLinx was quickly able to identify a favorable response for one program over the other and devised a strategy designed to showcase the stronger of the two. Beginning with only one flagship radio station, the strategy continues to secure new radio affiliates on a regular basis.
Case Study #4- Vendor Representation
RadioLinx successfully increased annual revenues for a client boutique telemarketing firm adding over $340,000 in new business revenue over a four year period. We identified fresh prospects and secured new customers for this firm in markets such as Detroit, Washington DC, Kansas City, San Francisco, Fresno, Dallas, and others.
Case Study #5- New Show Launch
RadioLinx was invited to represent a new up-start music intensive radio program. We produced the marketing material and assisted with development of the program’s structure, format clock, and delivery system. Once ready for launch, the program quickly generated interest while securing a top 100 market as the program’s first affiliate.